According to Fox News, a leading burger chain has eliminated artificial coloring from its strawberry shake and pink lemonade, and is transitioning its ketchup to real sugar, following HHS Secretary Robert Kennedy Jr.'s ban on synthetic dyes (source: Fox News, May 15, 2025). This regulatory shift could trigger broader changes in the food sector supply chain, potentially boosting demand for blockchain-based ingredient tracking and transparency solutions. Crypto projects focused on food safety and traceability, such as VeChain, may see increased trading interest as the industry adapts to stricter health regulations.